Insanity - Stratosphere - Las Vegas
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The top three floors, including the rides and entertainment, will be las vegas skyscraper amusement park SkyPod.
Upgrades to all public spaces, including the casino floor, restaurants and entertainment, are las vegas skyscraper amusement park to be completed by early next year, he said.
Rooms will continue to be upgraded in stages over the next few years.
Golden will kick off a major marketing campaign for the rebrand Sunday, including local TV commercials during the Super Bowl, the most coveted advertising day of the year.
Properties are changing las vegas skyscraper amusement park color schemes and focusing much more on the quality of food and entertainment as gaming revenues stagnate.
Gaming accounted for 28 percent of Strip revenue in 2017, while food and beverage accounted for 25 percent, Credit Suisse said in a report last year.
In 1990, gaming accounted to 53 percent of Strip revenue.
Some operators are choosing to rebrand properties following an upgrade to create the sense of a new resort.
MGM Resorts rebranded Monte Carlo as Park MGM last year, while Alex Meruelo may rebrand SLS Las Vegas as early as this year.
New restaurants, sports book The Stratosphere has historically attracted crowds that come to look upon Las Vegas from the observation deck on the 108th floor.
Golden said more than 1 million people visit the Stratosphere each year.
But, many leave shortly thereafter to eat and play at other properties.
Golden is aiming to change that dynamic and pocket more visitor spending with improved amenities.
The Stratosphere has recently introduced a new menu at its Top of the World restaurant, opened a 24-hour restaurant cafe and debuted 108 Eats by James Trees on the 108th floor.
The Stratosphere will open BLVD Main Taphouse, View Lounge and an upgraded sportsbook in time for the NCAA basketball finals, one of the most popular events to wager on.
Taphouse will offer 20 craft beers and bar food, while Click Lounge will serve up cocktails.
The three venues think, casinos las vegas nv that be connected, and the View Lounge will be slightly elevated and look out onto the casino floor.
Golden operates more than 60 taverns in Nevada.
Gaming floor, rooms Arcana said the gaming floor will remain the same size, with the number of slots increasing 2 percent to about 765.
Golden will update from 5 percent to 10 percent of the slot count each year with the latest games, he said.
Golden has upgraded 310 rooms since August and will complete four to six floors, or between 240 and 350 rooms, a slotpark />The Stratosphere has 2,427 rooms.
The last room renovation occurred around 2012 to las vegas skyscraper amusement park and touched a few hundred rooms, Arcana said.
Prior owners invested little in the Stratosphere and did not build brand loyalty, said Chad Beynon, an analyst at Macquarie in New York.
Golden is making progress in reversing that, he said.
Contact Todd Prince at or Follow on Twitter.
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Stratosphere Casino Hotel & Tower Las Vegas Overview
The STRAT Hotel, Casino, and SkyPod (formerly the Stratosphere) is a hotel, casino and tower located on Las Vegas Boulevard.. As construction of the resort neared completion, one of the rides being planned for the resort was a giant ape�...
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